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by TODD HARTLEY, on May 31, 2017 11:16:00 PM

Over the last few years, Millennials have gone from an age classification to a cultural obsession. Each week, there are countless articles that both celebrate and condemn the way this …

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by TODD HARTLEY, on May 30, 2017 11:11:00 PM

We totally get it… You’ve spent a ton of time, energy, and money developing a great product or service. And if you’re like most companies, you’re eager to get the …

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by TODD HARTLEY, on May 24, 2017 11:09:00 PM

Believe it or not, there’s something more valuable to marketers than “attention.” Sure, you’re always trying to reach new audiences and re-engage our customers. And by now, you already know …

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by TODD HARTLEY, on May 23, 2017 11:07:00 PM

In today’s chaotic, noisy, overstimulated world, it’s hard to capture the attention of your target audience. To cope, most buyers have trained themselves to tune out the noise and rely …

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by TODD HARTLEY, on May 17, 2017 10:45:00 PM

Imagine someone scrolling through Facebook’s News Feed on their phone. Between funny animal videos, news stories, and posts by friends and family, they pause on your carefully targeted ad. Perhaps …

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by TODD HARTLEY, on May 16, 2017 10:43:00 PM

Contrary to popular belief, short videos aren’t necessarily the best for driving results. Sure, more people might watch to the end of the video, but holding someone’s attention span for …

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by TODD HARTLEY, on May 10, 2017 10:41:00 PM

Annotations were the go-to feature for marketers who want to use YouTube to drive traffic back to their website. Those versatile little boxes popped up anywhere in your videos, and …

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by TODD HARTLEY, on May 9, 2017 10:38:00 PM

Not sure where to get started with video? With all the options, it can be challenging to decide which types of videos to prioritize first. At WireBuzz, our framework for …

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by TODD HARTLEY, on May 3, 2017 10:36:00 PM

Every week, I make it a point to bring you the latest news in video marketing. But rarely do the names of world leaders pop up on our radar. Well, …

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by TODD HARTLEY, on May 2, 2017 10:33:00 PM

Video captures attention better than any other content format available to us today. And while it’s sure to outshine a competitor’s whitepaper, is your video good enough to keep people …

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