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by TODD HARTLEY, on May 26, 2016 2:03:00 AM

Every inbound marketer has heard the excuse: “We’ve tried creating content before, but it just didn’t work for us.” Sound familiar? The problem is made even worse when you listen …

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by TODD HARTLEY, on May 19, 2016 2:01:00 AM

Last week Annette shared what you should do to plan a successful video shoot. But that’s only half the story! What about the day of the shoot? How do you …

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by TODD HARTLEY, on May 12, 2016 1:58:00 AM

If you’ve ever tried putting together furniture from IKEA, then you understand the value of following directions. When you skip steps, it doesn’t come together the way you had envisioned …

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by TODD HARTLEY, on May 5, 2016 1:53:00 AM

Whether your brand is on YouTube, or looking to get started with YouTube, one of the most critical elements of your strategy is generating engagement. Marketers often think in terms …

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