Tips for Planning a Successful Video Shoot (Ep. 23)

Tips for Planning a Successful Video Shoot with Stronz Vanderploeg

Last week Annette shared what you should do to plan a successful video shoot.

But that’s only half the story! What about the day of the shoot?

How do you structure the day, manage your time, and get the right shots the first time?

Find out in this episode of Video Marketing Mastery, in which I bring back our Director of Production, Stronz Vanderploeg, to share several tips for having a successful video shoot.

And if you didn’t catch part 1 in this series, check out last week’s episode first.

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In This Episode, You’ll Learn:

  • The biggest shoot-day mistakes (and how to avoid them)
  • Why “winging it” doesn’t work
  • How preparation makes it easier to deal with unexpected problems on the shoot day
  • Why you should factor in (much) more time than you think you need for each shot or interview
  • How to communicate with everyone involved in the shoot to mitigate the risk of problems happening on the shoot day
  • How to create a schedule for your shoot
  • What to do if you have extra time after getting everything you need
  • What to look for in a room to make sure your shot looks great the first time
  • Why you need a lot of space for your interview setup
  • How to plan for multiple interviews in a single day, including: set changes, scheduling, makeup artists, etc.
  • How to be a good interviewer and establish rapport with your interviewee before rolling the cameras
  • How to coach interview subjects so they can forget about the camera and just be themselves

Tweet: Creating a successful video is like building a house. It’s hard to do it right without a blueprint.

Links & Resources

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Todd Hartley is the founder and CEO of WireBuzz. Before he got started in video marketing, Todd ran digital marketing for 7 of the largest national talk shows. Today, Todd is a respected expert in the digital marketing industry and is frequently invited to speak about video at marketing and technology conferences.