The One Place Your Business Shouldn’t Use Video (Ep. 188)
by TODD HARTLEY, on Feb 7, 2019 1:45:00 AM
Throughout the years, WireBuzz has been here to give you lots of advice on how to improve your business results using video.
We’ve discussed topics like:
- How to create a winning video marketing strategy
- Using video to convert more conference leads into customers
- Creating a powerful customer testimonial video
But on this episode of Video Marketing Mastery, we offer some advice on when you shouldn't use video. (And, of course, helpful resources that dive deeper into why).
Some website owners love using these videos because of their cool-factor, but they can actually distract visitors from consuming your marketing message, thus lowering conversions.
So if you want to meet the culprit behind this offense, plus get the latest news in digital marketing, hit the play button and tune into this episode of Video Marketing Mastery!
If you like the show, please leave us an honest rating and review on iTunes. You’d really be helping me out!
NOTE: You can also listen to the episode here, or download the episode to your device (right click and save).
In This Episode, You’ll Learn:
- New wine-by-the-glass subscription service raises $5.9 million
- How a Russian startup plans to advertise in the sky using tiny satellites
- Why Facebook launched a new petition feature
- Mark Zuckerberg to host public talks on tech and society in 2019
- How Trōv, an on-demand insurance company created an exceptional explainer video
- What Sumo.com learned after analyzing 650,000 website visits
- What contributes to a memorable first impression
- How Chantix executed a powerful customer testimonial video featuring Ray Liotta
- Homepage Sliders: Do They Actually Work?
Links & Resources
- Join the WireBuzz Insider Facebook Group here
- Gain access to our free Video ROI mini-course by signing up here
- Pitch us a question that we can answer in a future podcast episode
- See what a @WireBuzz production looks like by following our crew across the country on Instagram
Thanks for Listening!
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If you have any questions you’d like featured on the show, or if you would like to suggest an expert (yourself included!), please let us know HERE.