When you watch a great video, I doubt that you’re thinking, “hmm…I wonder what went into creating this .” Most people aren’t considering the planning, people, and equipment that went into making a successful video.

They only care about one thing — “how is this video relevant to me.”

But as a video creator, it’s a different story. You need plan out the strategy, the script, the gear you need, and the location(s) of the shoot.

All of these things contribute to creating a great video that seems effortless.

In this episode of Video Marketing Mastery, the Wirebuzz team and I take you into the field as we prepare for an actual shoot, featuring me!

Preparing for your shoot is just as important, if not more important, than production day itself. And you already know how the saying goes, “if you fail to plan, you plan to fail.”

So tune into this episode to discover what that pre-production process looks like so that your shoot day doesn’t fall flat. Plus, we’ll share how (and why) you should conduct a post-shoot debrief session.

If you like the show, please leave us an honest rating and review on iTunes. You’d really be helping me out!

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In This Episode, You’ll Learn:

Links & Resources

  • Todd gets mic’d up for the shoot.

  • The production team setting up lights and sound

  • During the shoot, Todd in his element.

  • Pitch us a question that we can answer in a future podcast episode
  • See what a @WireBuzz production looks like by following our crew across the country on Instagram

Thanks for Listening!

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Todd Hartley is the founder and CEO of WireBuzz. Before he got started in video marketing, Todd ran digital marketing for 7 of the largest national talk shows. Today, Todd is a respected expert in the digital marketing industry and is frequently invited to speak about video at marketing and technology conferences.