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How to Use Animation to Make your Data SEXY!

by WireBuzz, on Nov 3, 2021 9:56:52 PM

It’s officially conference season, and that means one thing—it’s time to dazzle your audience with all your compelling data and statistics. Sounds like a big ask, but it’s easier than you think. In part four of our animation series, WireBuzz CEO Todd Hartley talks with Executive Producer Sarah Gavin to discuss some ways you can use animation to take your facts and figures from snoozy to sexy.


Because many of our clients are in the medical space and genomic research, we know a thing or two about taking white papers and reports and making them engaging and memorable. According to Sarah, here are some of the most successful tactics: 

Iconography: This is a great way to take all your numbers and statistics and simplify them into something more digestible. 

Text-based animation: This puts all your information into motion, adding some visual excitement and engaging your audience. 

Music: Choosing the right music can create momentum and bring the excitement to life. A medical presentation will have more of a clinical-sound, whereas a more emotional presentation might call for music that is more like that of a movie score.  

Fonts: If you have straight-up numbers, increasing the size, changing the color, or even adding movement allows the information to pop off the screen. That makes boring data super interesting.

Charts: By animating your charts, you will be able to better tell a story in a way that is much more interesting than your average Powerpoint. 

Ready to learn more? Just go to wirebuzz.com/talk, and fill out the form to schedule a free 15-minute meeting. 

Click these links here to read our previous blogs in our animation series if you’ve missed out.

When and Why to Use Animation in Videos:



2-D Animation Versus 3-D Animation: What's the Difference?:



Iconography versus Character Animation—Which one is for you?:




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