Having lots of followers on social media is great, but you need to find ways to convert those followers into customers.

Otherwise, it’s just a vanity metric that looks satisfying on paper and makes your business appear “cool,” but doesn’t move the needle towards your business goals.

To give you actionable strategies for turning social media followers into customers, I’ve invited Henry Kaminski Jr. to the show.

Henry is the founder of Unique Designz, a marketing agency that helps authority brands grow, and host of the “Brand Doctor’s Podcast” where he shares strategies to grow a profitable personal brand.


He believes that you can build a wildly successful brand IF you have the right strategy, process, framework and infrastructure in place.

So if you want to hear his 3 strategies for turning social media followers into customers, plus a handful of extra knowledge-bombs, then you won’t want to miss this episode of Video Marketing Mastery!

If you like the show, please leave us an honest rating and review on iTunes. You’d really be helping me out!

NOTE: You can also listen to the episode here, or download the episode to your device (right click and save).

In This Episode, You’ll Learn:

  • The #1 mistake Henry made early on when building his brand
  • How to position yourself as an influencer on social media
  • What Henry learned at Advertising Week NYC after talking with CMOs of eBay, PetCo and T-Mobile
  • Why Will Smith said that he’s done with the hustle hard and grind philosophy
  • What most people think about “branding” vs. what Henry thinks about branding
  • Henry’s favorite question to ask his social media followers which allows him to create hyper-relevant content
  • What you can learn from browsing the comments in other businesses Facebook Ads

Links & Resources

Thanks for Listening!

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If you have any questions you’d like featured on the show, or if you would like to suggest an expert (yourself included!), please let us know HERE.

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Todd Hartley is the founder and CEO of WireBuzz. Before he got started in video marketing, Todd ran digital marketing for 7 of the largest national talk shows. Today, Todd is a respected expert in the digital marketing industry and is frequently invited to speak about video at marketing and technology conferences.