Animation vs. Live Action: Which Is Right For Your Video Goals? (Ep. 93)
by TODD HARTLEY, on Jun 13, 2017 11:29:00 PM
Remember Saturday morning cartoons?
Getting up early to sit on the couch with your favorite bowl of cereal…
Laughing at reruns of Tom and Jerry, Looney Toons, or Teenage Mutant Ninja Turtles…
Well, I have some good news: animation isn’t just for kids anymore.
In fact, it can be a highly effective business tool.
Not only is animation a cost-effective alternative to live action footage, but it also has some significant advantages in the clarity department.
So before you hire a production team and organize your shoot day, consider your business goals. Because in some cases, animation is a better option.
In this podcast episode, Marcus and I explain the advantages and disadvantages of both animation and live action video. Be sure to give it a listen!
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In This Episode, You’ll Learn:
- Why animation helps simplify complex ideas or topics
- How to get the most effective video with a tight budget
- Why animated videos have a longer lifespan than live action footage
- The advantages and disadvantages of animation
- How viewers respond emotionally to animation vs. live action
- When to choose live action over animation to generate ROI
- Which is the most persuasive type of video
Links & Resources
See some examples of strategic animation videos below:
Don't forget to watch the blooper reel from WireBuzz's ROI Mini Course!
Thanks for Listening!
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