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3 Ways to Use Video to Grow Repeat Business (Ep. 226)

by TODD HARTLEY, on Mar 18, 2020 8:58:50 AM

Did you know that a 5% increase in customer retention can increase your company's profitability by 75%?

Crazy, right.

At WireBuzz, we love the saying, “small hinges swing big doors.”

And optimizing your customer retention strategy is a small hinge that can have a BIG impact on your business, especially when you use video.

But most video marketing content focuses on acquiring new leads. There's far less information about using video to retain existing customers.

So in this episode, I'm going to share 3 customer retention techniques that WireBuzz deploys to delight our clients. Adopting these strategies into your business can help you manage a client’s anxiety after the sale, encourage them to champion you to their stakeholders, and positions you as the guru they want to learn from.

Plus, I’ll share a bonus tip that has helped eliminate poor inbound lead quality and time spent wasted on proposals that never had a chance.

If you feel like this will be valuable for you then tune in to this episode of Video Marketing Mastery!

If you like the show, please leave us an honest rating and review on iTunes. You’d really be helping me out!

NOTE: You can also listen to the episode here, or download the episode to your device (right click and save).

In This Episode, You’ll Learn:

  • 3 ways to use video to grow repeat business
  • Why you need to remove the “burning bridge philosophy” from your life
  • One simple customer retention strategy for service-based businesses
  • Todd’s bonus tip that has eliminated the sticker shock effect

Links & Resources

Thanks for Listening!

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About WireBuzz

We're sales and marketing nerds who combine sales psychology with storytelling to produce binge-worthy buying experiences. Learn More →

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