5 Common Content Creation Mistakes

5 Common Blunders Brands Make When Creating Content

by Marcus Krieg • July 20, 2015

Creating great content can feel overwhelming.

You’ve probably heard that “Content is King,” but you also know it’s not 2005 anymore. You can’t just create content, it needs to be remarkable and stand out to be worth your time.

But what exactly makes content effective?

Unfortunately, there is no easy answer. Marketers and bloggers have been debating that very question since the early days of content marketing.

A much better (and simpler) approach is to focus on what you shouldn’t be doing, especially when you’re first getting started.

That’s why I’ve pulled together a list of the five most common blunders businesses make when creating content.

As long as you aren’t making these big mistakes, you can relax developing your skills as a writer or video creator over time.

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