Video Production

How to schedule your video shoot day

How To Plan a Successful Video Shoot

by Kristopher Juniel • August 31, 2016

Don’t begin your video shoot without creating a schedule first.

Seriously!

This is the key to a successful shoot day. Getting your shoot wrong can be very costly mistake.

An effective video shoot requires a delicate balance between capturing as much footage as you can, and ensuring there’s enough buffer time between your shots to ensure nothing is missed.

If you’ve never scheduled a shoot before, it’s easy to overlook some small (but vital) details, like getting footage at a certain time of day, or considering the noise level near the location you’re filming.

To ensure your next shoot day runs smoothly, we’ve pulled together a list of the things we think about when scheduling our clients’ shoots here at WireBuzz.

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Tips for Conducting an Interview

How To Conduct a Professional Video Interview

by Annette Mattern • August 29, 2016

Conducting a video interview isn’t always easy.

Like most skills, it takes practice to master.

But the good news is that anyone can do it if you follow a few simple rules.

First, you need to realize as an interviewer that it’s your job to make your interview subject as comfortable as possible. Only then will they open up and perform well for you on camera.

You’ll also need to do some prep-work and use interview techniques to encourage your subject to deliver the kind of thorough and authentic lines that make for a compelling video.

To ensure your next video interview runs flawlessly, we’ve compiled some tips that I’ve developed from my own experience running professional interviews.

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YouTube Intros: Don’t Make This Common Mistake

by Marcus Krieg • August 24, 2016

You’d be amazed how many people start their YouTube videos by making a critical mistake.

I get it…

You want to improve the production value of your video. You want it to look clean and professional, so you made an interesting intro and outro sequence.

It only takes about 5 seconds at the start of you video; people have the patiences to wait for it to finish to see the rest of the video…
Right?

In my experience, you can’t give them the benefit of the doubt.

We all want information instantly, and your quick opening animation doesn’t offer much value to your viewers. To them, those first 5 seconds offer an opportunity to move on to something that looks more interesting.

So how do you make sure you keep your audience’s attention, especially in the first few critical seconds of your video?

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WireBuzz Telly Award 2016

WireBuzz Won a Telly Award

by Colin Noonan • August 18, 2016

You already know videos can be an incredibly influential tool for your business or brand, but what do you get when you combine the influence of video with the power of real-life storytelling?

An award-winning testimonial.

Here’s the story behind WireBuzz’s Telly Award-winning video project for Invitae.

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How Much Do Videos Cost? (The Answer May Surprise You)

by Stronz Vanderploeg • August 10, 2016

Here’s a question we get all the time:

How much do videos cost?

Honestly, we don’t really have an easy answer. The cost of a video production depends on what type of video you want to make, and how you plan to make it.

Not every production requires a crew, actors, editors, and animators, or professional gear. Conversely, not every business should make videos on their iPhones or edit them on free apps.

But regardless of your budget, there are some things you need to consider before you start filming if you want to keep your costs to a minimum.

Find out what you need to know to get a clear idea of what your next custom video will cost.

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