Posts By: Todd Hartley

Why Video Marketers Need To Start With Strategy (Ep. 205)

by Todd Hartley • June 14, 2019

Would you buy something if you didn’t know what to do with it?

This isn’t a trick question: the answer is no.

The same is true with video marketing. You can create the best video for your clients, but if there is no underpinning strategy, you’re leaving its performance up to chance.

And what happens if it doesn’t generate the results your client was expecting?

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Video Marketing Tips Every Business Should Know In 2019 (Ep. 204)

by Todd Hartley • June 4, 2019

What’s the biggest shift in the way businesses use video today compared to the “early days”?

How does video influence attention spans?

And what should a company look for when hiring a video production agency?

These are a few of the questions I answered in a recent interview with Ben Amos, founder of Engage Video Marketing.

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How To Turn Video Into A Revenue Driver For Your Business (Ep. 203)

by Todd Hartley • May 28, 2019

Imagine downloading 20 years of viral marketing success in 50 minutes.

How much would that be worth to you?

Well, never mind the price tag — this one is free.

Recently, I spoke at the Arizona Innovation Marketing Association (AZIMA) and shared my most powerful discoveries to help you level up your sales and marketing results.

This isn’t a speech preaching to “hustle harder” and “grind.” That’s unhelpful (and frankly, I can’t stand “gurus” who push that message).

This is the exact opposite, and I can’t wait to reveal these tactics and strategies with you.

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Celebrating Audience Stories From Around the World: Part 3 (Ep. 202)

by Todd Hartley • May 21, 2019

Wrapping up our 3 part series, we have 4 interviewees from around the world who share their video marketing results and their biggest takeaways from the podcast.

In this week’s episode, we’re interviewing Grant White, João Seiça, Ben Amos, and Stuart Smith.

Grant shares how he used videos to expand businesses by teaching them the benefits of using video marketing.

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Celebrating Audience Stories From Around the World: Part 2 (Ep. 201)

by Todd Hartley • May 14, 2019

In this week’s episode, we’ve got more great interviews to share, featuring listeners from around the globe who’ve taken what they’ve learned from the podcast and applied it to their own businesses.

This week we’re interviewing N’tchidje Doumbia, Thomas Hoflin, and Vit Kodousek.

N’tchidje started out as a sound engineer with his own recording studio and transitioned to owning a video production company.

Thomas has been listening since our earliest episodes and talks about how the podcast has helped his business.

And Vit talks about his experience working in the video marketing world over the past 20 years.

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