Honestly, we think everyone can benefit from video marketing.
No, it’s not only because we’re video marketers. We just know that in today’s digital landscape, it’s difficult to run a successful campaign without video.
Having some form of video asset is almost expected now because it holds attention so well. In fact, 1 in 4 people claim that they lose interest in a company if they don’t have a product video.
And 80% of people cite video as “important” to the buying process.
Think about it. Wouldn’t you rather watch a video than read about a product?
Chances are, your audience would rather hit “play.”
So regardless of your industry, target demographic, product, or service, you should really start creating some videos.
If you’re still not convinced, check out this episode, and I’ll make sure you understand why everyone needs video marketing.